Cognitive Scaffold

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MENTAL MODEL · M1453

Politeness Theory / Face

Politeness Theory / Face
BehaviorHigh supportSocial Psychology
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Version 1.0.0 · Updated 2026-07-30

CORE DEFINITION

Everyone has positive face (desire to be liked/approved) and negative face (desire not to be imposed upon/freedom). Politeness strategies are used to mitigate face-threatening acts (FTAs).

SCAFFOLDING EFFECT

psychology

Reduce cognitive load

- Emotional intelligence formula: When making requests (threatening negative face), use "Could you please..." (buffer). When criticizing (threatening positive face), use "This part could perhaps be better..." (buffer).

anchor

Anchor fast decisions

Everyone maintains positive face (being approved) and negative face (freedom of action); speech acts can threaten the other's face (FTA). Politeness strategies reduce the threat through mitigation and compensation to maintain relationships.

MINIMUM ACTION

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Source support: Explicit

  • link
    en.wikipedia.orghttps://en.wikipedia.org/wiki/Politeness_theoryZH · Explicit
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