Belief Perseverance
Version 1.0.0 · Updated 2026-07-30
CORE DEFINITION
Even when the evidence supporting a belief has been thoroughly disproven, people stubbornly cling to the original belief. There may even be a "backfire effect" (the more you refute, the more they believe).
SCAFFOLDING EFFECT
Reduce cognitive load
The petrification of viewpoints. Once a viewpoint becomes part of your identity (e.g., "I am an X-ist"), abandoning it is like suicide. To change a belief, you must first decouple the belief from identity ("On this issue, the current evidence supports...").
Anchor fast decisions
Once a belief is formed, even if the supporting evidence is withdrawn or even disproven, the belief stubbornly persists. This is because the belief is bound to self-identity and existing explanatory frameworks, and people tend to remember "supporting" fragments and forget "refuting" ones. Refutation can actually trigger the "backfire effect"—strengthening the original belief.
MINIMUM ACTION
In progress 0/4Practice this model in one real situation:
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Source support: Explicit
- zh.wikipedia.orghttps://zh.wikipedia.org/wiki/%E4%BF%A1%E5%BF%B5%E5%9B%BA%E7%9D%80verified
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