Possible Selves
Version 1.0.0 · Updated 2026-07-31
CORE DEFINITION
Cognitive representations of our future selves, including the 'ideal self' (who we want to become), the 'expected self' (who we might become), and the 'feared self' (who we are afraid of becoming).
SCAFFOLDING EFFECT
Reduce cognitive load
Driving change. Simple goals (e.g., 'lose weight') often lack motivation, but a concrete 'feared self' image (e.g., 'an obese person lying in a hospital bed') can provide strong avoidance motivation; the 'ideal self' provides approach motivation.
Anchor fast decisions
Markus proposed that the self-concept includes a temporal dimension: representations of 'who one might become in the future' (ideal/expected/feared). These possible selves serve as motivational anchors—the ideal self provides approach goals, the feared self provides avoidance motivation, guiding current behavior.
MINIMUM ACTION
In progress 0/5Practice this model in one real situation:
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Source support: Explicit
- psychologicalscience.orghttps://www.psychologicalscience.org/news/want-to-make-a-change-conjure-your-possible-selves.htmlverified
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