Elevator Pitch
Version 1.0.0 · Updated 2026-07-30
CORE DEFINITION
A concise sales pitch that requires you to clearly and compellingly explain your idea, product, or value to an important person within the short time of an elevator ride (about 30-60 seconds).
SCAFFOLDING EFFECT
Reduce cognitive load
Distill core value. If you cannot explain something in a few sentences, it means you haven't thought it through. It forces us to remove details and focus on the core user pain point and solution.
Anchor fast decisions
An elevator pitch is the ability to clearly and forcefully state your proposition to a key decision-maker in a very short encounter (such as sharing an elevator) to gain support, embodying the skill of concise persuasion.
MINIMUM ACTION
In progress 0/1Practice this model in one real situation:
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Source support: Explicit
- en.wikipedia.orghttps://en.wikipedia.org/wiki/Elevator_pitchverified
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