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MENTAL MODEL · M12305

Resource-Based View, RBV

Resource-Based View, RBV
BusinessHigh supportStrategic Management
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Updated 2026-08-13

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INTRODUCTION

English translation pending.

CORE DEFINITION

The resource-based view holds that sustained competitive advantage derives from a firm's own resources and capabilities when they are valuable, rare, difficult to imitate, and supported by organization, the VRIO test. The core proposition redirects strategy from external market positioning toward internal asset stock, and the key qualification is that advantage erodes unless the resources are actively renewed.

SCAFFOLDING EFFECT

psychology

Reduce cognitive load

- Inside-out look: audit internal resources first, before studying external market position. - VRIO screen: keep only assets that pass all four tests of value, rarity, imitability, and organization. - Renewal duty: invest in and protect the resources that actually pass.

anchor

Anchor fast decisions

Advantage requires asymmetry between rivals, and valuable resources that are common or easy to copy cannot produce one. Rare, hard-to-imitate assets create the asymmetry, while organization converts the potential into realized advantage in the market, which is why the analysis must run from the inside out rather than from the outside in.

MINIMUM ACTION

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Source support: Explicit

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    en.wikipedia.orghttps://en.wikipedia.org/wiki/Resource-based_viewZH · Explicit
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