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MENTAL MODEL · M10350

Service Prototype

Service Prototype
CreatemediumDesign Thinking
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Updated 2026-08-13

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INTRODUCTION

English translation pending.

CORE DEFINITION

Simulate: build an experience model before the real service goes live. Test: let real users experience the model and collect their feedback. Iterate: adjust the design quickly based on what you learn. Services cannot be prototyped as physical products, but they can still be previewed through role-play, scenario simulation, and other low-fidelity formats that expose failure early.

SCAFFOLDING EFFECT

psychology

Reduce cognitive load

- Fail at low cost: rehearse the service before launch to learn from cheap mistakes. - Simulate the intangible: use role-play and scenarios to prototype what cannot be built physically. - Iterate on feedback: adjust the design each round from what users say.

anchor

Anchor fast decisions

As a service design method, tangible low-fidelity prototypes such as role-play, storyboards, and paper flows let you test interactions and flows before the real service goes live. The mechanism is exposing problems in a cheap form where fixing them costs almost nothing.

MINIMUM ACTION

In progress 0/1

Practice this model in one real situation:

Check to track your progress (stored locally)
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Source support: Explicit

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    en.wikipedia.orghttps://en.wikipedia.org/wiki/PrototypeZH · Explicit
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