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MENTAL MODEL · M10347

Bounded Rationality

Bounded Rationality
Learn & MetacognitionHigh supportCognitive Science
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Version 1.0.0 · Updated 2026-07-30

CORE DEFINITION

Simon proposed that people make 'satisficing' decisions under constraints of information, time, and cognitive ability, rather than fully rational optimal decisions.

SCAFFOLDING EFFECT

psychology

Reduce cognitive load

Bounded rationality is the idea that rationality is limited when individuals make decisions, and under these limitations, rational individuals will select a decision that is satisfactory rather than optimal. Limitations include the difficulty of the problem requiring a decision, the cognitive capabi…

anchor

Anchor fast decisions

Herbert Simon proposed that people, limited by information, time, and cognitive ability, cannot find the optimal solution but only seek a 'good enough' satisfactory solution. The mechanism is suboptimality under cognitive constraints.

MINIMUM ACTION

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Source support: Explicit

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    en.wikipedia.orghttps://en.wikipedia.org/wiki/Bounded_rationalityZH · Explicit
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