PURE
Updated 2026-08-08
INTRODUCTION
English translation pending.
CORE DEFINITION
PURE is a set of four criteria for evaluating goals, intended to complement rather than replace outcome frameworks such as SMART. Positively stated means the goal describes what is to be achieved rather than what is to be avoided. Understood means the people responsible for it genuinely comprehend what it requires. Relevant means it connects to a larger objective. Ethical means the goal is defensible in its means as well as its ends. The framework's premise is that a goal can be specific and measurable and still be harmful or misunderstood.
SCAFFOLDING EFFECT
Reduce cognitive load
- Use positive wording: state what you will achieve rather than what you will avoid. - Use comprehension check: confirm the people responsible can restate the goal in their own words. - Use ethics test: ask whether the means the goal implies are ones you would defend publicly.
Anchor fast decisions
Goals phrased as prohibitions, such as not making mistakes, specify what to avoid without indicating what to do, so they provide no direction for action. Stating a goal positively converts it into something a person can pursue. Measurability does not ensure comprehension, because a target can be precise and still be interpreted differently by the people expected to deliver it, which only becomes visible when they restate it. The ethical criterion addresses goals achievable by means that harm others.
MINIMUM ACTION
In progress 0/1Practice this model in one real situation:
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Source support: Explicit
- en.wikipedia.orghttps://en.wikipedia.org/wiki/Propulsion_Universelle_et_R%C3%A9cuperation_d'%C3%89nergieverified
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