Durability Bias
Updated 2026-08-08
INTRODUCTION
English translation pending.
CORE DEFINITION
Durability bias is the tendency to overestimate the duration of emotional reactions to future events, both positive and negative. People expect a lottery win to produce lasting happiness and a serious loss to produce lasting misery, yet adaptation returns them toward their baseline far sooner than predicted. The bias is closely related to the broader impact bias and is corrected by reference to how quickly similar past events actually faded.
SCAFFOLDING EFFECT
Reduce cognitive load
- Shorten the forecast: reduce the duration you expect any emotional reaction to last. - Check the record: use how long similar past events affected you as the estimate. - Act on the corrected number: decide using the shortened duration rather than the felt one.
Anchor fast decisions
Forecasts are built from the intensity of the imagined event, and intensity is used as a proxy for duration even though the two are unrelated. Because attention shifts and the psychological immune system absorbs the event, the actual effect decays quickly. The mismatch between using intensity as a stand-in for duration and the real decay curve produces the overestimate.
MINIMUM ACTION
In progress 0/1Practice this model in one real situation:
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Source support: Explicit
- en.wikipedia.orghttps://en.wikipedia.org/wiki/Impact_biasverified
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