Cognitive Scaffold

Preparing your thinking workspace

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MENTAL MODEL · M6360

Cultugen

Cultugen
CreateHigh supportDesign Thinking
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Updated 2026-08-06

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INTRODUCTION

English translation pending.

CORE DEFINITION

The term names the basic unit of cultural transmission, analogous to the gene in biology: an idea, practice, tune or tool that is copied from person to person through imitation, teaching and social learning, and that varies in the process. In the form popularized by Richard Dawkins as the meme, these units replicate with imperfect fidelity and are subject to selection, so cultural evolution proceeds through variation and retention. What spreads is what is easy to remember and transmit, not necessarily what is best.

SCAFFOLDING EFFECT

psychology

Reduce cognitive load

- Decompose the unit: break a spreading practice into the smallest pieces that actually get copied. - Test transmissibility: check whether the idea is easy to remember, retell and imitate. - Read the selection pressure: ask what makes this variant survive rather than the alternatives.

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Cultural items spread when they are copied by others, and copying is imperfect, so variants appear continuously. Variants that are easier to remember, more emotionally engaging or easier to imitate get copied more often, and those that are not disappear. The result is selection driven by transmissibility rather than by truth or usefulness.

MINIMUM ACTION

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Source support: Explicit

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    zh.wikipedia.orghttps://zh.wikipedia.org/wiki/%E8%BF%B7%E5%9B%A0ZH · Explicit
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