Cognitive Scaffold

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MENTAL MODEL · M3195

Woozle Effect

Woozle Effect
BehaviorHigh supportPsychology
Included
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Version 1.0.0 · Updated 2026-07-31

CORE DEFINITION

Originated from Winnie-the-Pooh. Refers to an unsubstantiated claim that, after being frequently cited, subsequent citers treat the previous citations as evidence, forming a closed loop of circular citations, eventually becoming a recognized 'fact' or 'urban legend'.

SCAFFOLDING EFFECT

psychology

Reduce cognitive load

The propagation chain of false knowledge. Many 'psychological common sense' or 'celebrity quotes' come about this way. When you see the words 'research shows', don't take it lightly; trace back to the source. You will often find that the source doesn't exist at all, or is severely distorted. In the information age, source checking is the first step in cognitive hygiene.

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Anchor fast decisions

A claim is repeatedly cited, and later citers use 'previous citations' as evidence rather than the original evidence, forming a closed loop of circular citations without a source, giving the false claim an appearance of 'consensus' (citation count ≠ evidence strength).

MINIMUM ACTION

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Source support: Explicit

  • link
    en.wikipedia.orghttps://en.wikipedia.org/wiki/Woozle_effectZH · Explicit
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