Cognitive Scaffold

Preparing your thinking workspace

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MENTAL MODEL · M1362

Knoll's Law

Knoll's Law
CreateHigh supportDesign Thinking
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Version 1.0.0 · Updated 2026-07-30

CORE DEFINITION

"Everything you see is media." It means that our perception of reality is completely mediated by media, and there is no "raw reality."

SCAFFOLDING EFFECT

psychology

Reduce cognitive load

Thorough media criticism. It reminds us that even decoration styles, urban architecture, and even natural landscapes (as tourist attractions) are designed and encoded information. Always maintain a deconstructive awareness of the "presented world."

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Anchor fast decisions

Human perception of reality is completely mediated by media, with no "raw reality" outside of media; from architecture and natural landscapes to everyday interfaces, everything is designed and encoded information.

MINIMUM ACTION

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Practice this model in one real situation:

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Source support: Explicit

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    en.wikipedia.orghttps://en.wikipedia.org/wiki/Erwin_KnollZH · Explicit
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