Cognitive Scaffold

Preparing your thinking workspace

arrow_back_ios_new
MENTAL MODEL · M1007

Behavioral Gap

Behavioral Gap
BehaviormediumPsychology
Included
account_tree

Version 1.0.0 · Updated 2026-07-30

CORE DEFINITION

Proposed by Carl Richards. It refers to the huge gap between the return of the investment itself and the return actually earned by the investor. The gap arises because investors are driven by emotions, buying at market highs and selling at lows.

SCAFFOLDING EFFECT

psychology

Reduce cognitive load

Controlling emotional costs. It quantifies the cost of 'fiddling around'. The best investment strategy is often extremely boring holding. To narrow the behavioral gap, we need to establish rule-based systems to constrain our emotional operations.

anchor

Anchor fast decisions

There is often a systematic deviation between people's attitudes, intentions, and actual behavior, known as the behavioral gap (attitude-behavior gap). Social desirability and situational barriers amplify this gap.

MINIMUM ACTION

In progress 0/3

Practice this model in one real situation:

Check to track your progress (stored locally)
Learning progress0%
account_treeGenealogyexpand_more
menu_bookReferencesexpand_more

Source support: Explicit

  • link
    privatebank.barclays.comhttps://privatebank.barclays.com/insights/market-perspectives-september-09-2025/closing-the-behaviour-gap/ZH · Explicit
    verified

RELATED MODELS