Cognitive Scaffold

Preparing your thinking workspace

arrow_back_ios_new
MENTAL MODEL · M0636

Rule of 72

Rule of 72
BehaviorHigh supportPsychology
Included
account_tree

Version 1.0.0 · Updated 2026-07-30

CORE DEFINITION

A mental shortcut for quickly calculating the time required for an asset to double in value. Doubling time in years ≈ 72 / annual rate of return. For example, with a 6% return, it takes 12 years to double; with a 12% return, it takes only 6 years.

SCAFFOLDING EFFECT

psychology

Reduce cognitive load

Intuitive quantification: gives you a tangible sense of time for a 'growth rate'. Use it to quickly see through scams (e.g., 'If you want to double in 1 year, you're chasing a 72% return, which is more than 3 times Buffett's returns').

anchor

Anchor fast decisions

Based on 'compound interest' and 'logarithmic approximation'. Doubling time t≈ln2/r, ln2≈0.693, with 72 chosen for ease of mental calculation; the higher the return, the faster the doubling, and the relationship is nonlinear.

MINIMUM ACTION

In progress 0/1

Practice this model in one real situation:

Check to track your progress (stored locally)
Learning progress0%
account_treeGenealogyexpand_more
menu_bookReferencesexpand_more

Source support: Explicit

  • link
    en.wikipedia.orghttps://en.wikipedia.org/wiki/Rule_of_72ZH · Explicit
    verified

RELATED MODELS